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Książki obcojęzyczne - nauki ekonomiczne

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New forms of advertising inserts - Phyllis Gbango

New forms of advertising inserts

The advent of the Internet has changed the way we live, communicate, get information, buy and consume. Online advertising appeared in 1994 in the United States and in 1996 in France. In 1996, the I...
Mr. Lee's Publicity Book - Ivy Ledbetter Lee

Mr. Lee's Publicity Book

A Citizen's Guide to Public Relations

This book, newly discovered from the archives of his biographer, is Ivy Lee’s only known full-length manuscript. Written in the mid-1920s, a time when the public relations field was first ...
STRATEGIC PLANNING FOR MPES - Yona Medvedeff

STRATEGIC PLANNING FOR MPES

We are currently experiencing a moment in which the economy is going through a period of gradual recovery, where companies have focused on survival. The scenario for Micro and Small Enterprises is ...
Governance and actors of higher education in DR Congo - Bitagirwa Salomon Zigashane

Governance and actors of higher education in DR Congo

The main purpose of this study, devoted to the analysis of governance and actors in higher and university education in the Democratic Republic of Congo, is to understand how the actors within ISDR-...
Resilience, Crisis and Change - Margaux Rouf

Resilience, Crisis and Change

Autor: Margaux Rouf
If well anticipated and managed, crises can be opportunities for organizations that are resilient and willing to change. This is the case of the city of Charlotte, NC, which in the 1990s successful...
Managing with Stress in Organizations - Marija Magdincheva-Shopova

Managing with Stress in Organizations

The stress, it's consequences and restrictions also known as management, isn't often a subject of interest in organizations, and not even in the organization for which we can say that have a better...
The impact of banking service quality on customer loyalty - Dah Bellahi

The impact of banking service quality on customer loyalty

Autor: Dah Bellahi
By adopting a relational approach based on customers, Islamic banks like all service companies aim to guarantee and improve satisfaction through the perfection of the quality of service in order to...
Lateral thinking of future teachers through musical activities - Loredana Muntean

Lateral thinking of future teachers through musical activities

Creativity, flexible thinking, the ability to approach a situation/problem from various perspectives, as skills that any individual should have acquire through education, have come in the forefront...
Public marketing in the management of public organizations - Armel Severin Mbembo

Public marketing in the management of public organizations

This internship report exposes in a simple and operational way the implementation of the tools of public marketing in a public organization by leaning on the particular case of the IEF-Pôle Régiona...
The Effect of Brand Image, Brand Trust And Perceived Quality on CSR - Tewodros Tolosa

The Effect of Brand Image, Brand Trust And Perceived Quality on CSR

Since the second half of the 20th century, a long debate on corporate social responsibility (CSR) has been taking place. In 1953, Bowen (1953) wrote the seminal book Social Responsibilities of the ...
Effects of Organizational Politics on Employee Job Commitment - Tolulope Olanipekun

Effects of Organizational Politics on Employee Job Commitment

This study examined the impact of organizational politics on employee job commitment and satisfaction. The objectives of the study were to Determine if workplace politics have influence on employee...
Aspects of Association and Cooperation in Romanian Agriculture - Oana-Roberta Cretu

Aspects of Association and Cooperation in Romanian Agriculture

The market of cooperation and association in Romanian agriculture was interpreted differently over the years. The agrarian policies in the recent decades did not treat cooperation with due responsi...
Health insurance in Benin - André Assogba

Health insurance in Benin

what you need to know

Health insurance enables the insured to deal with the financial consequences of an alteration or deterioration in his or her health. It is therefore undeniable that health insurance is of great imp...
Fraud Prevention and Detection Puzzle - Dr. George Appiah-Sokye

Fraud Prevention and Detection Puzzle

Skills, Strategies, Competences, and Programs

Wydawca: AuthorHouse
Fraud deterrence, prevention, and detection can be described as a puzzle because fraud cases tend to confound even seasoned auditors and fraud experts. This book entitled-Fraud Prevention and Detec...
Knowing Project Monitoring and Evaluation - Losese Joël D'Halossana Bongo

Knowing Project Monitoring and Evaluation

Currently, project monitoring and evaluation is of paramount importance in the world, and everyone is asked to have some basic knowledge of it to enable the expansion of knowledge in this very comp...
Multicultural conflict management in Sino-Cameroonian projects - Samuel Patrick Pang

Multicultural conflict management in Sino-Cameroonian projects

This study explores the influence of culture on project managers in a multicultural context. For decades, Cameroon has been experiencing a significant deficit in electrical energy, which has led to...
Agriculture Development through Corporate Social Responsibility - Manida M

Agriculture Development through Corporate Social Responsibility

Autor: Manida M
The research book evaluates applied impact of internet-based agro-communication on Agriculture development through CSR and concerning the utilization of CSR by agriculture farms to promote sustaina...
The Prosperous Coach - Steve Chandler

The Prosperous Coach

Increase Income and Impact for You and Your Clients

Wydawca: Maurice Bassett
The bestselling book for coaches looking to build a practice with a small number of high-performing, high-paying clients. With over 100,000 copies...
The student affairs strategy of Secondary school in Thailand - Narachanok Kongtonglang

The student affairs strategy of Secondary school in Thailand

The purposes of this study were 1) to examine the conditions of student affairs administration, 2) to study the student affairs administrative process in the successful school, and 3) to create the...
HUMAN RESOURCES AUDIT - MLIMI HASSANI MOINDJIE

HUMAN RESOURCES AUDIT

Human resources management, in the broadest sense and in all its components, general company logistics, from office cleaning to archiving, security and printing, all these activities must be includ...
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